Verday Chlorophyll Water, the world’s first refreshing, zero calorie Green Drink will make its debut at Natural Products Expo West in Anaheim, CA March 11-13 2016 at Booth 8003.
Verday represents an exciting new category of beverage that quenches your thirst like water, provides the antioxidant & cleansing benefits of a green juice and contains 0 hidden calories, 0 artificial sweeteners, 0 preservatives and 0 GMO-ingredients.
Available in natural Watermelon, Lemongrass Ginger & Cucumber flavors, Verday will be available in-store in NYC and online nationwide. With 1 year of non-refrigerated shelf stability, is less expensive to ship, store, stock than traditional healthy beverages and represents the first Green Drink that can be displayed in bulk alongside sport drinks, CSD & waters in big-box retail.
The key ingredient of Verday is Chlorophyll, the green pigment present in all plants. Many remember from middle school that Chlorophyll is the “building block of life”, responsible for absorbing sun’s light and converting it into energy via photosynthesis. The powerful antioxidant and cleansing properties of Chlorophyll have made it a favorite amongst leading wellness experts and healthy active consumers for generations. Each bottle of Verday is packed with 100mg of Chlorophyll; more than 2 shots of wheatgrass, 4 cups of spinach or 12 cups of arugula.
“We are excited to be introducing the world to Verday at Natural Products Expo West”, stated Randy Kohana, Founder and CEO. “Many healthy consumers don’t realize that their juice may be loaded with hidden sugar, calories and carbs. Our goal is to provide a new thirst-quenching way to Drink Green; A way to gain the antioxidant & cleansing benefits of Chlorophyll with 0 calories, 0 artificial sweeteners and 0 preservatives."
When Randy first tasted chlorophyll added to water hand-made fresh in Tulum, Mexico, he fell in love. Back home in NYC, his research on therapeutic benefits sparked the idea to create a beverage and Verday Chlorophyll Water was born.
Verday utilizes the expertise of Ramsey, NJ based Cascadia Managing Brands to develop and deploy its sales, marketing, distribution strategy, operations, logistics, accounting, and production.